Founder's Message

When I founded International Drug Free Athletics in 2005, the goal was simple:
give athletes a respected platform to compete, be seen, and be proud of the work they put in.

Over the next two decades, I had the privilege of watching thousands of athletes step on stage — many for the first time — and experience what it means to commit to a goal, push through doubt, and finish something meaningful. IDFA became more than a competition; it became part of people’s lives.

But experience teaches you something important:
what works today isn’t always what will serve athletes tomorrow.

As fitness culture evolved, so did the athletes. Expectations changed. Presentation changed. Media, families, and communities began looking at physique sports through a different lens. I knew it was time to take everything I had learned — the wins, the mistakes, the growth — and apply it to something new.

That’s why Workout Warrior Athletics (WWA) exists.

WWA is built on the foundation of IDFA, but with a refined vision:

A sport first approach
Athletic, modern presentation
Clear progression and structure
A family and media friendly environment
Respect for all levels of athletes

This evolution wasn’t rushed. It was intentional.

Workout Warrior Athletics represents over 20 years of experience, listening to athletes, and understanding where Physique Sports needs to go next. The values haven’t changed — only the direction has sharpened.

If you’ve competed with us before, you’ll recognize the integrity.

If you’re stepping on stage for the first time, you’re entering a system designed with clarity, respect, and purpose.

This is not the end of a legacy.

It’s the continuation of one — stronger, clearer, and built for the future.

— Shaun Campbell
Founder, Workout Warrior Athletics